Work Packages

Leader: University of Padua (UNIPD)

WP1 – Project management

Key Task:
  • Task 1.1: Implementation of a Steering Committee formed by RU leaders, management of the information flows among RUs, monitoring of tasks advance, optimization of financial resource use
  • Task 1.2: Implementation of an Advisory Board managing stakeholders’ involvement and assisting RUs to establish contacts with relevant subjects
Leader: University of Padua (UNIPD)

WP2 – Current market analysis

Key Task:
  • Task 2.1: NoLo wines producers, products, and consumption
  • Task 2.2: Policy framework
Expected Outcomes:
  • Exploration of NoLo wines markets: producers’ inventory, characterisation of main companies, description of supply composition
  • Selection of target NoLo wines consumption markets and estimation of current dimension and recent evolution of sales and identification of main distribution channels
  • Status quo of national and international NoLo wines regulations
Leader: University of Naples Federico II (UNINA)

WP3 – Social impacts, consumer perception and behaviour towards NoLo wines

Key Task:
  • Task 3.1: Multi-country consumer survey
  • Task 3.2: Pre-informed focus groups
  • Task 3.3: Measurement of attitudes and intention
  • Task 3.4: Hedonic and sensory evaluation of NoLo wines
  • Task 3.5: Social consequences of NoLo wines consumption in susceptible market segments
Expected Outcomes:
  • Gathering of information regarding familiarity and knowledge of NoLo wines across different countries
  • Definition of consumers’ beliefs systems, attitudes, role of social norms and comparison between the two selected countries
  • Quantification of direct, indirect and possible mediation effects of the latent constructs on the intention to consume NoLo wines
  • Measurement of overall liking and identification of principal sensory attributes of NoLo wines
  • Evaluation of social consequences
Leader: University of Foggia (UNIFG)

WP4 – Demand analysis and testing of Artificial Intelligence models and prediction

Key Task:
  • Task 4.1: Consumers’ willingness to pay (WTP)
  • Task 4.2: Demand analysis through AI and Econometric Models
Expected Outcomes:
  • Identification of consumers clusters
  • Predicted demand from econometric analysis
  • Predicted demand from artificial intelligence analysis
Leader: University of Basilicata (UNIBAS)

WP5 – Economic profitability, environmental effects of NoLo wines production and analysis of market perspectives

Key Task:
  • Task 5.1: Analysis of the economic profitability of NoLo wines and evaluation of the likelihood of development of their production
  • Task 5.2: Analysis of the likelihood of winemakers to adopt the new processes and products
  • Task 5.3: Assessment of the environmental impacts of partial or total dealcoholisation
  • Task 5.4: Analysis of market perspectives and identification of policy issues
Expected Outcomes:
  • Identification of inputs requirements and output characteristics
  • Evaluation of production costs
  • Analysis of likelihood to adopt the new processes
  • Evaluation of environmental effects of dealcoholisation techniques
Leader: University of Padua (UNIPD)

WP6: Dissemination

Key Task:
  • Task 6.1: Implementation of a regularly updated project Website, covering all areas of research
  • Task 6.2: Organization of 2 scientific events (a mid-term workshop and a final conference) and 2 technical divulgation days aimed at sectors’ stakeholders. Other activities: presentation of results at scientific conferences; submission of papers to high quality international journals; publishing of articles in professional journals.
Expected Outcomes:
  • Delivering of project results to academic audience, focusing also on the methodological aspects and to professional and institutional stakeholders.